Authors and publishers
Over the last decade I have organised and attended hundreds of events with schools, libraries, festivals, bookshops … and with some pretty eclectic venues too. I have a vast number of contacts throughout the UK who I would utilise to set up brilliant, bespoke book events that are just right for you. I believe that events are hugely important to any book campaign and beyond, though I understand sometimes they can be quite stressful too! All that authors should be worrying about is what to say when they are up on stage – leave the rest to me.
From the outset I deliver a hands on approach, agreeing key aims with you before forming a proposal and timelines for the event. I will contact venues, booksellers and organisers to ensure smooth running of the day, as well as local press to give your visit as much coverage as possible. I can negotiate fees and expenses, book travel and would provide you with a comprehensive schedule prior to the event itself.
Post-event I am happy to assist with invoicing, and will secure feedback for the event itself to find out ways we can make it even better next time.
I am happy to organise one off events or tours, maximising all opportunities for great book sales and PR coverage.
Bookshops, libraries and festivals
I know through my years as a publicist what makes a good event and what makes a bad event. I am very happy to put my vast experience of attending events and liaising with event organisers to good use supporting bookshops, libraries and festivals with the set up for events, including liaising with fellow publicists, liaising with venues/ caterers/ partners, securing and looking after authors, and promoting events both in traditional press and on social media.
I know that at busy times of the year, publicists feel like they need to ability to clone themselves – therefore I am also more than happy to cover events around the UK.
I don’t have a fixed fee so tell me what you’re after an I’ll pull together a structure, depending on the project/ number of days etc.
For event cover, I will offer a reduced day rate including weekends and overnight stays (at an additional small charge per night/ per weekend day).
I offer a reduced rate for charities as well.
Publicity and Campaigns
I have a proven track record when it comes to delivering publicity for a variety of campaigns, from debut author to licensed brand, from baby books to young adult.
Following your brief, I would draw up a comprehensive campaign plan, including key aims, timelines, content required and hit lists. Once the campaign is underway I would keep you fully in the loop with regular updates on progress.
I’ve learned quite a few things over the years when it comes to external and internal matters – I am really happy to put this knowledge to good use to help you, whether it’s on awards, events, systems or simply learning more about one aspect of our wonderful industry. I’m very happy to carry out research projects, and to present back either in document form or in person.